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BYU launches potential $20 million NIL partnership, bringing NFTs into the name, image and likeness arms race

BYU reached a five-year partnership with Ocavu to allow fans to buy and sell BYU-related NFTs

NFTs of Gunner Romney and Micah Simon. (Photo courtesy of Ocavu and art courtesy of Chris Samuels)

(Ocavu) Screenshots of NFTs of BYU football players Gunner Romney and Micah Simon.