facebook-pixel

Letter: Advertising blimps are just too much

(Terry Pierson | Los Angeles Daily News via AP file photo)  A blimp tows skiers on Lake Elsinore, Calif., on Tuesday, March 13, 2018.

(Terry Pierson | Los Angeles Daily News via AP file photo) A blimp tows skiers on Lake Elsinore, Calif., on Tuesday, March 13, 2018.

Coping with noise pollution in an urban area is not easy. We are constantly subjected to the hum of day-to-day life.

But the other day was different. A new assault on the senses was launched. I woke up at 8 a.m. to what sounded like a helicopter but, rather than passing over quickly as they do, this sound was unceasing. Relentless. It was circling low.

After a time, I went outside to see what was causing this incessant sound and there in the sky I see an advertising blimp for Young Living flying about aimlessly. A blimp advertising, ironically, for a company that promotes tranquility and holistic living.

It was big. It was ugly. It was noisy. And it was not going away.

The price we pay for the sake of advertising is already too much. Our landscapes are littered with billboards and our eyes are bombarded with marketing everywhere we look.

Now we have to see (and hear?!) this in our skies as well? Is nothing sacred anymore?

Marketing has gone from too much to absolutely obscene. The junk mail of the highway has now made its way into our skyline. Salt Lake City deserves better than that.

Heather Martinez, Salt Lake City

Submit a letter to the editor

Support free news for Utah

sltrib.com is now free to access — no subscription required. We made this decision because we believe access to trustworthy, independent news shouldn’t depend on what you can afford — especially as misinformation and AI-generated content continue to rise.

Free to read doesn’t mean free to produce. Our reporters show up every day to ask hard questions and hold powerful institutions to account. That work takes resources. As a nonprofit newsroom, we rely on support from people who believe it matters. Make a donation today to fund local news that serves Utah communities.

You can help us bring more local news to more communities today.