Twistlab Marketing, a full-service marketing agency based in Cottonwood Heights, caters to small businesses inside and outside of Utah. It prides itself in providing clients with exceptional marketing strategies, campaigns and products with a twist.
“My favorite part about Twistlab is the welcoming environment to creative ideas,” said account manager Satin Tashnizi. “It feels refreshing to be supported by your team to make suggestions and even spearhead projects. This has been a unique experience to Twistlab.”
The company’s positive work environment was rewarded last year when it was selected as one of Utah’s Top Workplaces by The Salt Lake Tribune and its partner, Energage, an employee research and consulting firm based in Philadelphia.
It was one of 85 companies in Utah recognized in 2018 based on surveys completed by their employees about the office culture and environment. Twistlab ranked fourth in the small company/organization category last year and the company embraced the recognition, said Sam Omer, business manager at Twistlab.
“The response was overwhelmingly positive," he said. “Everyone felt honored to be a part of this and felt proud to have helped Twistlab get to this point.”
Twistlab employee Emily Farr agrees. “There was a ‘high-five’ atmosphere, and it really motivated us to work harder by reinforcing something that we already knew — that Twistlab was a great place to be. I think that it attracted people to work for the company as well because we saw a bit of a surge in applicants.”
How to nominate a business
Year six is now at hand, and The Tribune is seeking nominations from workers who believe their companies — whether small, medium or large — look out for their employees, show them that they are valued and give them the resources to do their jobs in an efficient and satisfying manner.
Nomination forms are available at sltrib.com/nominate. The deadline is April 12.
Any organization with 35 or more employees in Utah — public, private, nonprofit, government — is eligible to participate. Once an organization is nominated, its employees will be emailed a short 24-question survey seeking information about aspects of workplace operations that can separate the good from the mediocre. The survey period runs March through May.
In past years, said Energage CEO Doug Claffey, employees have been eager to respond to these questionnaires. Last year, organizations sent surveys to 35,827 Utah employees at 125 companies and agencies, with more than 800 organizations invited to participate. It got 22,686 back, a response rate of nearly 63 percent.
Energage conducts Top Workplaces surveys for 50 major metro newspapers and surveyed 2.6 million employees at more than 7,500 organizations across the country in 2018.
And the winners are ...
Many of Twistlab’s employees feel a sense of community at their work. “I feel open to ask my colleagues for help whenever I need it and never feel discouraged to suggest improvements,” said Martika Heath, analytics manager.
While Twistlab Marketing made the ranks in 2018 for the first time (along with 29 other Utah businesses), a number of companies have won Top Workplace awards for the past five years.
Small (1-124 employees)
Diversified Insurance Group, Salt Lake City.
Get Away Today Vacations, South Ogden.
Pinnacle Quality Insight, Sandy.
HealthInsight Utah, Murray.
Midsize (125-399 employees)
BambooHR LLC, Lindon.
Encompass Home Health & Hospice, Dallas.
Health Catalyst, Cottonwood Heights.
Sirsi Corp., Lehi.
Large (400+ employees)
Prestige Financial, Draper.
O.C. Tanner, Salt Lake City.
Discover Financial Services, Riverwoods, Ill.
Salt Lake County Public Library, West Jordan.
To join the survey, an employee, employer or customer may nominate a Utah company by April 12 at sltrib.com/nominate or by calling 801-803-6841.