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Farm to facial, guys welcome and other spa trends


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Kohler Waters Spa, with locations in Burr Ridge, Ill., St. Andrews, Scotland, and Kohler, Wis., introduced the "Citrus Reviver" in June. The 50-minute treatment costs $130 and includes lime exfoliating, a clementine moisturizer and a grapefruit scalp massage.

ANIMAL FRIENDS

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Along with flora and fresh produce for spa treatments and culinary experiences at resorts are farm encounters with animal friends.

Keith Moon, the head cowboy and agriculture overseer at Travaasa Austin, and his staff teach chicken-keeping at the coop that supplies the resort’s restaurant with eggs.

There’s also a two-hour horse encounter free with a spa day pass. Moon and his cowboy team use horses to help guests learn more about themselves.

"You don’t ride the horse. It’s about how your interactions with the animal can tell you about your nonverbal communication and body language," he said. "The horse picks up on your intentions. If you’re nervous and frustrated he’s going to mirror that."

Sound highfalutin? Hop on one of the resort’s Fender Blenders instead. It’s a stationary bicycle that powers a juicer attached at the handlebars. Pick your own ingredients and have at it.

BY THE NUMBERS

The International Spa Association’s survey of more than 1,400 spas of all types in the U.S. showed a 4.7 percent increase in revenue last year at $14 billion. That’s up from $13.4 billion in 2011. Spa visits in the same time period were up 2.8 percent, to 160 million from 156 million. Locations were up slightly, to 19,960 from 19,850. Revenue per visit went to $87 from $86 the year before.

The International Spa Association’s survey of 1,000 destination and day spas in the U.S. showed a 4.7 percent increase in revenue last year at $14 billion."


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Total employees rose by 1.2 percent to 343,600 in May from 339,400 in May 2012. Part-time workers increased 13.2 percent, to 145,400, while full-time employees declined by 7.2 percent, to 151,300.



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