The buyer of the Bay Psalter (its full title is "The Whole Booke of Psalmes, Faithfully Translated into English Metre,") wasn't present in the hall, but the seller was.
The Rev. Nancy Taylor, senior minister and CEO of Old South Church in Boston, stood smiling next to the 4-inch-by-7-inch psalm book, which was nestled in velvet in a tall rectangular case.
"It's fantastic," she said. "We're just delighted. This means the world to us in terms of the continuation and the building up of our ministries in Boston."
Though the world record price was on the low end of estimates by Sotheby's, which had suggested the psalter could go for $30 million, Taylor said, "In the rarefied world of some people this may not be much, but for a church, this is huge. It's going to make all the difference in the world. "
Rubenstein, a co-founder of the private equity firm the Carlyle Group, whose worth Forbes has estimated at $2.5 billion, has given away tens of millions, if not more, in philanthropy, and is famous for buying important copies of iconic documents such as the Magna Carta, the Declaration of Independence and the Emancipation Proclamation and loaning them to branches of the federal government.
He is also a large benefactor for Duke University, which renamed its special collections the David M. Rubenstein Rare Book & Manuscript Library.
Rubenstein edged out a $12 million dollar pre-set bid by Steve Green of Oklahoma City. Green had already been in the news once on Tuesday. He is scion of the billionaire Green family, owners of the 500-store Hobby Lobby chain. Seven hours before the auction, the Supreme Court agreed to hear a corporate religious-freedom challenge the company has brought against President Barack Obama's Affordable Care Act.
The Greens had been bidding on the Bay Psalm Book in hopes of including it in a biblical museum the family plans to build just off the Washington Mall in early 2017.
"It's been an interesting day," Green said after the sale. "We've been in the news. It's disappointing that we didn't get the Bay Psalm Book, but it was kind of secondary to the news from the court."
The Bay Psalm Book has been referred to as "a crown jewel" and "the icon of American printing." It is also a landmark in American faith, or one of its strongest colonial strains. Like all good Calvinists of the time, the Bay Colony Puritans revered the entire Bible — but after the sermon, the most important part of every church service was unison psalm singing. Since the colony was a theocracy, that meant hymnals for all its citizens. Their first run was about 1,700 copies.
Of those, there are now only 11 left. Since almost all belong to blue-chip institutions that will never need to put them up for resale, the copy sold on Tuesday could well be the last Bay Psalm Book ever to hit the open market. Given the laws of supply and demand there was every expectation that the bidding would beat the record.
Taking the psalter on a pre-sale, nine-city tour and meeting an enthusiastic public had left Redden, who is also Sotheby's worldwide chairman of books and manuscripts, a little melancholy. While museums display their treasures, libraries reserve them for scholars. To see a Bay Psalter in most of the places where they now reside, one would need an appointment and probably an institutional affiliation.
"It would be inconceivable for a public institution to, say, keep 10 Rembrandts in the basement," Redden said. "But it's par for the course" for libraries to do the equivalent.
After the sale, he declared himself delighted. "As I understand it," he said, "Rubenstein wants the libraries he sends this to around America to display it to the general public. That's a fantastic outcome. I think we made the Bay Psalm Book famous again."