After 20 years, FDA says nutrition facts label will get a makeover

First Published      Last Updated Jan 24 2014 12:27 pm

Washington • After 20 years, the nutrition facts label on the back of food packages is getting a makeover.

Knowledge about nutrition has evolved since the early 1990s, and the Food and Drug Administration says the labels need to reflect that.

Nutritionists and other health experts have their own wish list for label changes.

The number of calories should be more prominent, they say, and the amount of added sugar and percentage of whole wheat in the food should be included. They also want more clarity on serving sizes.

"There's a feeling that nutrition labels haven't been as effective as they should be," says Michael Jacobson of the Center for Science in the Public Interest. "When you look at the label, there are roughly two dozen numbers of substances that people aren't intuitively familiar with."

For example, he says, most of the nutrients are listed in grams, a basic unit of the metric system. Jacobson says people don't really understand what a gram is.

Michael Taylor, the FDA's deputy commissioner for foods, says 20 years ago "there was a big focus on fat, and fat undifferentiated." Since then, health providers have focused more on calories and warned people away from saturated and trans fats rather than all fats. Trans fats were separated out on the label in 2006.

"The food environment has changed and our dietary guidance has changed," says Taylor, who was at the agency in the early 1990s when the FDA first introduced the label at the behest of Congress. "It's important to keep this updated so what is iconic doesn't become a relic."

The FDA has sent guidelines for the new labels to the White House, but Taylor would not estimate when they might be released. The FDA has been working on the issue for a decade, he said.

There's evidence that more people are reading the labels in recent years.

An Agriculture Department study said 42 percent of working adults used the panel always or most of the time in 2009 and 2010, up from 34 percent two years earlier. Older adults were more likely to use it.

The revised label is expected to make the calorie listing more prominent, and Regina Hildwine of the Grocery Manufacturers Association said that could be useful to consumers. Her group represents the nation's largest food companies.

Hildwine said the FDA also has suggested that it may be appropriate to remove the "calories from fat" declaration on the label.

It's not yet clear what other changes the FDA could decide on. Nutrition advocates are hoping the agency adds a line for sugars and syrups that are not naturally occurring in foods and drinks and are added when they are processed or prepared. Now, some sugars are listed separately among the ingredients and some are not.

It may be difficult for the FDA to figure out how to calculate added sugars, however. Food manufacturers are adding naturally occurring sugars to their products so they can label them as natural — but the nutrition content is no different.

Other suggestions from health advocates:

— Add the percentage of whole wheat to the label. Many manufacturers will label products "whole wheat" when there is really only a small percentage of it in the food.

— Clearer measurements. Jacobson of the CSPI and others have suggested that the FDA use teaspoons, as well as grams, for added sugars.

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A look at the nutrition facts label

The nutrition facts label has been required on the back of packaged foods for the last 20 years. Now the Food and Drug Administration is planning to update it. Here’s what consumers will find today if they turn over their food packages:

Serving size and servings per container » This is the first thing on the label and is designed to help consumers know how much of the nutrients they are consuming. The FDA hasn’t said how they will change the label, but they may list all nutrition information by the serving and by the container and adjust recommended serving sizes for some foods.

Calories » The label lists total calories per serving and the calories from fat. With nutrition experts now focused more on calories than on fat, the FDA may put the calorie listing in larger font and remove the amount of calories from fat.

Nutrients that should be limited » They are first on the list and include fat, cholesterol and sodium. The FDA says Americans generally eat these nutrients in adequate amounts, and too much of them can increase the risk of heart disease and other illnesses. Fats are broken down by saturated fats and trans fats, which are the worst for you.

Nutrients that are encouraged » The label then lists the amount of dietary fiber and the percentage of daily recommended values of vitamin A, vitamin C, calcium and iron. The FDA says most Americans don’t get enough of these.

Sugars » The label lists the amount of sugars in a package but the government has not recommended a daily value. The amount includes naturally occurring sugars and also added sugars; some health advocates have pushed to add a line just for the added sugars.

Protein » The amount of protein is on the label, but food manufacturers do not have to include the percentage of the daily recommendation unless they claim a food is high in protein. The FDA says that protein intake is not a public health concern for adults and children over the age of four.