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(Agina Alvarez (left) and Amy Whitcomb perform in the battle rounds of "The Voice." Courtesy photo)
New Draper company helps launch singing careers
Music » 3 recent contestants on ‘The Voice’ will perform at an open house for Refinement Records.
First Published May 21 2013 11:19 am • Last Updated Dec 07 2013 11:32 pm

What happens after "The Voice"?

Not much — even if you win the NBC-televised singing competition.

At a glance

Listen to ‘The Voice’ contestants

Midas Whale, Ryan Innes and Amy Whitcomb — three recent contestants on NBC’s “The Voice” — will perform during an open house at a new recording studio in Draper.

When » Wednesday, May 22, 11 a.m. and 1 p.m.

Where » Refinement Records,12244 S. Business Park Dr., Draper

Cost » Free

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But three recent contestants with Utah ties have been selected by a Utah recording company to go on a national tour.

In advance of the trip, the singers ­ — Midas Whale, Ryan Innes and Amy Whitcomb — will perform Wednesday, May 22, at an open house for Refinement Records, the new artist development company in Draper.

The three Utah-based artists advanced relatively far in "The Voice" competition before being eliminated, so they are hoping to capitalize on being lauded by Usher, Shakira, Adam Levine, and Blake Shelton.

"That exposure, you can’t buy it," said Innes.

The tour is one of the first forays by Refinement Records, which was created less than a year ago by musicians Adam Reader and Patrick Coffin, members of local band The Terks. The company, which used to be called Music for the Masses, is designed to help Utah musicians learn how to improve their skills and market themselves better.

"We want to give everyone an opportunity, and help people become independent on their own," Reader said.

Refinement Records has not signed any of the Utah acts to a record deal, but by sponsoring the tour, they hope to create something big.

"We want to show the talent Utah has," said Reader, who also has recruited the Utah County rock band Fictionist to join "The Voice" tour.

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The Terks, who perform everything from jazz to rock, won the 2011 eWorld Music Awards as one of the top indie bands in the country. Since then, they have shown that it’s possible for independent artists to tour the country using a grass-roots approach and still have success.

When a new artist or an established singer or musician comes through Refinement Records doors they will find everything they need to improve their careers, said Reader. The new facility includes sound rooms, recording rooms, a video room with green-screen features, workshop space and a stage. Besides Reader and Coffin, several Grammy and Emmy award winners will lend their expertise as advisors and board members.

Two of the experts are Andrew Lane, who has produced records for Drake, Britney Spears, Lil Wayne and Tony Braxton; and Tom Trbovich, who has worked with Michael Jackson, Billy Joel, the Eagles, Aretha Franklin, Stevie Wonder, Fleetwood Mac, and Ray Charles.

"We also have professional workshops that are taught by industry pros from Grammy winners to top hit songwriters," said Reader.



Twitter: @davidburger

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