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Sundance: The softer side of farming in ‘The Moo Man’

Interview » Through ”Moo Man,” directors hail the ‘softer side’ of food production.

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Steven, what did you think when Andy and Heike asked to film you and your farm?

Hook » We had nothing to hide, it wasn’t going to be an expose. The way we farm, the animals are individuals, not units of production. They are dairy cows and dignified animals, and you have to handle them a little bit different. I want my cows to be happy when they see me in the morning. I want to have a good day at work with them, that’s why I talk to the cows and treat them very gently. Each one has a personality. You get hooked on the cows.

At a glance

When to see ‘The Moo Man’

The Sundance Film Festival documentary, “The Moo Man,” screens at the following times and locations.

Wednesday, Jan. 23 » 9 p.m., Temple Theatre, Park City

Thursday, Jan. 24 » 9 a.m., Egyptian Theatre, Park City

Friday, Jan. 25 » 3 p.m., Broadway Centre Cinema 6, Salt Lake City

Saturday, Jan. 26 » 4 p.m. Redstone Cinema 2, Park City

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Many people in America are skeptical of raw milk. Do you think the film will help calm those fears?

Hook » Raw milk is a wonder food; all of our milk is unpasteurized, so is the butter and cream. There are 2,000 customers that get our milk and the feedback is fantastic. People buy for all sort of reasons. When they buy from us, they are buying a high-quality product and buying into the way we farm. They really feel a part of what we do.

Bachelier » For me, being able to purchase from Steven’s farm is fantastic. I trust Stephen and I know that they are looking after the quality. I have no problem drinking it. I trust it much more than going to a supermarket and buying it off the shelf.


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