KSL-Ch. 5 kicked off the May sweeps on Thursday night in a most unusual way. After a few minutes of headlines, weather and sports, the station essentially abandoned its late newscast in favor of a commercial-free public service campaign to prevent suicide.
A laudable effort, to be sure. One worthy of praise and thanks.
In terms of the ratings, KSL's 10 p.m. newscast was not competitive with local ratings leader KUTV. Channel 2 drew an 11.2 rating/23 share for its late newscast, more than doubling Channel 5's 5.5/11.
KSTU-Ch. 13 matched that 5.5./11 at 9 p.m.; KTVX-Ch. 4 trailed with a 3.6/8 at 10 p.m.
(A rating point represents 1 percent of the 917,370 TV-equipped homes Nielsen estimates are in the Salt Lake Television market; a share point equals 1 percent of the homes where television is actually being watched at a given time.)
That's one day down and 27 to go in the May sweeps. Stay tuned ...
|1.||Neon Trees’ Tyler Glenn proud to be gay and Mormon|
|2.||Utah Jazz GM says Corbin decision coming ‘in short order’|
|3.||Texas takes possession of polygamous ranch|
|4.||Partying daughter has mom concerned|
|5.||Utah Jazz: GM Lindsey wants Hayward to be ‘a career Jazz member’|
|6.||LDS leader, Obama meet to push for immigration reform|
|7.||Movie review: Depp can’t bring humanity to high-tech ‘Transcendence’|
|8.||Paul Rolly: Taking Utah County’s wackiness to a new level|
|9.||Utah Jazz: Nowhere to go but up for young Jazz|
|10.||Monson: Great news! The Jazz are exactly who we thought they were|