Q Salt Lake, the monthly LGBT magazine, is in a spot of financial trouble -- and owner-publisher Michael Aaron is reaching out to the community for some help.
Aaron went to the internet to ask for support, to pay off a home-equity loan (taken out in 2004, when he founded the publication) that is due in September.
The publication needs $40,000 by the first of September to pay off the loan.
"We must come to you -- our community, our readers and our friends -- to help us over this hurdle," Aaron says in a video on a website, saveq.org, designed to take donations.
As of Thursday afternoon, the fund drive has raised $15,180. that leaves $24,820 to go. And the clock is ticking.
(By the way, there's a blooper reel of Aaron recording the above message posted on YouTube, too. It goes on three times as long as the message itself.)
|1.||Ice-cold, high-point beer a new niche for Utah brewery stores|
|2.||Family says police shot Utah man because he was black|
|3.||Restaurant review: Not your typical fast food at Zao Asian Cafe|
|4.||Poverty rate drops for the first time since 2006|
|5.||Monson: Utah has new reasons for big hope|
|6.||Ex-LDS presiding bishop is favorite to head UTA board|
|7.||One dead in central Utah coal mine accident|
|8.||BYU football: No. 21 Cougars basking in national attention|
|9.||Trib Talk: Accident reopens debate about guns in schools|