Obama's State of the Union a hit on Twitter

Published January 29, 2014 4:28 pm
This is an archived article that was published on sltrib.com in 2014, and information in the article may be outdated. It is provided only for personal research purposes and may not be reprinted.

While President Obama's State of the Union address Tuesday night had dismal television ratings for an SOTU, it seems to have been twitterific!

Here's what Nielsen, which tracked the number of tweets during the address, had to say about the social network traffic during the speech.

"In terms of the address' social nature, 8.8 million people saw at least one of the 2.1 million tweets sent in the U.S. about the 'State of The Union 2014,' according to Nielsen SocialGuide. Each person in the Twitter TV Unique Audience saw, on average, 29 tweets about the TV event. Twitter activity about the airing spiked at 9:47pm, with 32,918 Tweets sent following the president's reference to 'equal pay.'"

Meanwhile, the TV ratings were not as promising.

More than 33.2 million people watched some or all of the address Tuesday night on any of the 13 networks that televised it, according to a Nielsen press release Wednesday. That's the lowest number of viewers since Clinton's SOTU in January 2000.

— Vince Horiuchi

Twitter: @ohmytech



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