VEVO, the leading music video and entertainment platform, announced today that One Direction’s new video “Best Song Ever” delivered 10.9 million views across VEVO in the 24 hours following its premiere.
This beats out the previous record holder, Miley Cyrus “We Can’t Stop,” which hit 10.7 million views.
One Direction performs in Utah on July 25.
One Direction premiered the video for their new single “Best Song Ever” across VEVO on July 22. The music video was directed by Ben Winston and shot in Miami. The video displays the boys’ acting skills with Niall as "Harvey, the Studio Exec," Harry as "Marcel, the Marketing Guy," Liam as "Leeroy, the Choreographer," Louis as "Jonny, the Studio Exec," and Zayn as "Veronica, the Sexy Assistant."
One Direction will open TEEN CHOICE 2013 with a performance of “Best Song Ever" on Sunday, August 11 on FOX.
Watch the video on VEVO: http://smarturl.it/1DBestSongEverVideo