On Saturday, Urban Lounge and The Gallivan Center will host the Elevated Minds 420 Fest — and it’s legal.
Pronounced "Four-twenty," the nationwide "holiday" celebrates marijuana culture. The cannabis magazine High Times once called 4:20 p.m. the perfect time to smoke weed.
Through the years, the number has permeated pop culture: All the clocks in the 1994 Oscar-winning movie "Pulp Fiction" are set to 4:20. In 2003, when the California Legislature legalized medical marijuana, the bill was named SB420. And on Craigslist, people have been known to post requests for "420-friendly" roommates.
Make Mind, the promoter of the event, realizes it is in conservative Utah and has put together a lineup full of hip-hop acts not associated with drug culture. "We want to show people rappers who are about elevated consciousness," said Deyshawn Chapman of Make Mind.
Conrad Klooster, also of Make Mind, said that while raves are often accompanied by a liberal use of drugs, this one-day festival is more about "enlightenment" than getting high.
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Elevated Minds 420 Fest
With Mobb Deep, Talib Kweli, Phora, Clear Soul Forces, Chicharones, Binary Star, Common Market, DopeThought, more.
When » Saturday, April 20, noon to 10 p.m.
Where » Gallivan Center, 239 S. Main St., Salt Lake City
Tickets » $35 in advance, $40 day of, at SmithsTix
More info » The festival will also feature snowboard, ski and emcee battles.