The Utah-based restaurant management company Sizzling Platter has entered the pastry and hot coffee business with the opening of a Dunkin’ Donuts store in El Paso, Texas.
The new store operated as a Dunkin’ Donuts prior to closing in September 2011. The building was demolished and rebuilt to meet current standards and a drive-through window was added.
“We are very excited to partner with Dunkin’ Donuts to grow the brand in the West, as it fits well into our portfolio,” said Ted Morton, Sizzling Platter CEO.
Sizzling Platter has entered into an agreement with the Massachusetts based Dunkin’ Brands Inc., the parent company of Dunkin’ Donuts, to open up to eight more stores in the El Paso-Las Cruces, N.M., area in the next five years.
A location in Las Cruces is scheduled to open in early 2013.
Sizzling Platter LLC, based in Murray, owns and manages more than 180 restaurants in seven states under the Dunkin’ Donuts, Sizzler, Red Robin, Ruby River Steakhouse, Hoppers Grill & Brewery and Little Caesars brands.
“We are familiar with the [Texas] market because of our operation of 26 Little Caesars stores in the El Paso and Las Cruces area,” said Morton.
Sizzling Platter’s footprint
The Murray-based firm owns and manages more than 180 restaurants in seven states under the Dunkin’ Donuts, Sizzler, Red Robin, Ruby River Steakhouse, Hoppers Grill & Brewery and Little Caesars brands.