NewDuck in town highlights fun, not humiliation, of Utah dating
This is an archived article that was published on sltrib.com in 2008, and information in the article may be outdated. It is provided only for personal research purposes and may not be reprinted.

Don't expect any slobbering in hot tubs, stripper poles or rude thought bubbles.

Instead, think tentative hand holding, bowling and polite conversation.

NewDuck TV is a reality dating show, Utah style. The show, which just wrapped up its first season on KJZZ Ch. 14, features mostly Mormon twenty-somethings on wholesome dates at valley hotspots.

Dates have included karate lessons, hot-air balloon rides and shopping for needy families. Most of the couples get along well, and the harshest rejection you'll hear is something along the lines of, "She just wasn't my type."

If a couple really hits it off, hand-holding sometimes ensues.

"It's given people the alternative of watching something that's less about making fun of people and more about having fun," said Scott Johnson, production manager.

Johnson said the creators knew they were taking a chance by producing a non-raunchy reality dating show. Name-calling, nudity and cartoonish personalities have become de-rigueur on other popular dating shows.

But part of the idea behind the show was to attract more people to newduck.com, a free dating Web site that started last year. Neither the show nor the Web site are geared toward Latter-day Saints, but that's who they have largely attracted, Johnson said.

The site offers compatibility tests, and the show tries to feature couples who score high.

"We took a bit of a leap of faith and said, 'Let's just do that, try to go with the nice thing,' " Johnson said.

So far, the leap has paid off. Johnson estimates about 12,000 to 15,000 people watched the show each week. The show is also available through Comcast on-demand and Mstar.

Johnson said at least three couples who met through the show are still dating.

"They get to know the two people, and they try to make sure it's not going to be a disaster," said Lynne Howard, 26, who was featured on the first show where she and her date went salsa dancing. "It's just people getting together for a nice date."

The show is unscripted, and daters are encouraged to be themselves. Often conversation turns to missions, siblings and future children.

"It never occurred to me to try to be a jerk," said Scott Eddington, a 25-year-old BYU student who was featured on the show. "I just tried to be how I would on any other date. I was just out there to have fun."

Neither Howard nor Eddington went out with their dates again after the show. But neither has a negative word to say about the other person on the date.

The most Eddington will say is, "I didn't feel like there was a ton of chemistry."

It's a far cry from the types of nasty comments daters on other reality shows fling at one another.

Johnson said the show plans to begin filming and airing again in the spring.

"There are some dating shows that are more about humiliation and embarrassment than actually dating," Johnson said. "Our thought was this would not only promote the Web site, but it would also give us a chance to do something a little more positive."

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