No more 'Preferred Card' at Albertsons

Published June 20, 2007 1:38 pm
This is an archived article that was published on sltrib.com in 2007, and information in the article may be outdated. It is provided only for personal research purposes and may not be reprinted.

Posted: 1:27 PM- Albertsons stores are ending their "Preferred Card" program at 78 Southwest stores.

The Arizona Republic reports today that instead, the chain will offer discounted items to everyone.

"Our objective is to give all the consumers in the marketplace the same great deals irregardless of having to have a loyalty card," said Bob Colgrove, Albertsons Southwest division president.

Other supermarkets and grocers, including Safeway, Fry's and Bashas', said this week that they don't plan to follow Albertsons' lead and will keep their cards.

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